FIRST LESSON - MONDAY 8TH SEPTEMBER 2014

KEY CONCEPTS OF MEDIA STUDIES

MEDIA LANGUAGES, FORM AND CONVENTIONS.

• The ways in which meanings are created/ways media texts communicate.

INSTITUTION

• The organisation(s) that creates media texts.

GENRE

• Categorising texts to shared conversions.

REPRESENTATION

• The ways in which the world is represented to us by the media.

AUDIENCE

• The people who buy/consume a media text.

IDEOLOGY

• Beliefs, ideas and value systems behind or reflected within a media text.

NARRATIVE

• Text telling a story

DEMOGRAPHICS

• Race
• Gender
• Income brackets/status
• Location
• Age Brackets
  • <15
  • 15 - 25
  • 25 - 35
  • 35 - 55
  • 55<